
HyperTrack Success Story
Transcript
Simply put, these testimonials acts as a nudge at every stage of a consumer journey to push them to the next. It helps you to convert your customer faster with confidence by building the trust, because there are fellow customers who have gone through the same thing. Hey, guys, I'm Jaimin Kotecha. I am head of Business Asia Pacific at Hypertrack. At Hypertrack, we provide API for logistics tech.
What we knew is we have a lot, lot of customers who love us. How do we translate their love into a megaphone and show it to other prospective customers? That, that was the problem statement for us. we tried the text testimonials, but it does not convey the delights that our customers gain again and again while using the product. We were sure that what we want is customer stories, customers interview, customer talking about their experience of using Hypertrack. The next biggest challenge was, was how do we implement it?
We are, we are no... We are not the media expert. TeraLeap figured out a way to make sure that this process can be easily understandable for, for, for a non-media, non-production person like me. I think by the end of first shoot or even before that, you would realize that these people are really expert at what they do. There have been instances where, where at point of times people have asked us, "Can you refer us to some other customers?" The moment we share these stories with them, it clicks because there are fellow customers who has been through same journey, same question, same decision-making, and they have approved of it.
I choose TeraLeap because they are professional, they are expert at what they do, and they make things so easy for everyone.