Hugo Success Story

0:00But we're already seeing early wins. So being able to show customer love in a polished way was really critical to the fundraising process. But it's already being put onto our website, and it's already being put into our sales collateral for our sales team, and they just take that and run with it. Hey, I'm Josh Lowy. I'm the co-founder and CEO of Hugo. Hi, I'm Darren. I'm one of the co-founders of Hugo. We're a meeting productivity hub for teams that powers meetings for tens of thousands of companies all over the world.

0:31So when someone's considering our product, you really have almost no time to convince them of a few things. One of them is that the product is for them, and the second is that they can trust the product moving forward. The thing is that social proof is king. If we can tell the story about others and how they're using your product or getting value from that product, the reality is that everyone else naturally follows. We've always wanted to use video more extensively in our business. We've never had the budget or the time, to be frank.

1:03So when someone from my team found TeraLeap and brought it to me and we had a discussion, it seemed like a no-brainer. Another SaaS company that we use actually reached out to me and said, "Hey, we're recording some videos using this product called TeraLeap. Would love if you could join, and, and tell us about why you love th- their product." I remember getting this UPS package, and I flip it open, and there's my tripod and the light and the microphone and the adapter for my device, and these beautifully formatted instructions. And in my inbox is a link to get this set up.

1:34A few days later, I had this conversation, with, with a video producer who really understood me, my business, and the business I was talking about, and I was able to tell the story like I would to a friend. And then days later, I see this beautifully produced two-minute video about why I love that product, and immediately for me, I knew that's what we needed. so w- we very quickly became a TeraLeap customer. Three weeks later, we had our first three videos. We've now got a roadmap of many more and have obviously been telling everyone, we know about TeraLeap since.

2:06Basically, TeraLeap is the most customer-friendly way to get testimonials that you can actually scale over time. So it's an absolute no-brainer to any team who's looking to unlock sales and marketing with real customer stories.