
C-Lewis Style Breakdown_AFterSell (1)
Transcript
The powerful upsell funnel. Brands are seeing up to 30,000 in additional revenue in monthly order. We implemented it for gains just because we had a lot of new product drops this year. With us being a subscription first company, we needed to find a way to raise AOV on the back end just to make that first time purchase more lucrative on the front end. And so after sales played a big, big role in that. And just to give you guys an idea where this Postpurchase upsell exists is like right after checkout before your thank you pages. The place that everybody needs to start with is sell them more of what they've already bought, just at the most unique discount that they can get because we are not running active discounts unless you join us for a subscription.
So we wanted to just make sure that it was frictionless and I'm very fortunate that it is working. Some brands have been seeing about 20,000% in ROI and then 6.45% average CVR. We're also seeing two times of the performance of the competition itself.